The Bottom Line
Series 11 - Episode 3Documentary | BBC News | Broadcast on 16-06-12 at 04:30 | 30min The Bottom Line (26 videos)
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The view from the top of business. Presented by Evan Davis, The Bottom Line cuts through confusion, statistics and spin to present a clearer view of the business world, through discussion with people running leading and emerging companies. The programme is broadcast first on BBC Radio 4 and later on BBC World Service Radio, BBC World News TV and BBC News Channel TV.Evan Davis asks his executive guests about instant gratification. Much of our economy is devoted to providing instant pleasure to consumers, rather than long-term satisfaction. But how far should companies restrain themselves when they do so? They also examine the psychology of competition in business - how focussed are companies on their rivals?Joining Evan in the studio are Richard Evans, President PepsiCo UK and Ireland; Rita Clifton, chairman of branding consultancy Interbrand; Nathalie Gaveau, founder and chief executive of social shopping application Shopcade.
Recently added programmes "The Bottom Line"
Series 13 - Episode 10Documentary - 30min - Broadcast on 30-03-13 at 04:30Evan Davis chairs a round table discussion about the business of education - in the UK and across the world.What are the ethics of making money in this sector? How much profit can be made by universities expanding into China? And how can private education thrive in developing countries when it serves the poor?Guests this week are Carl Lygo, Chief executive of BPP; Professor Sir Howard Newby, Vice Chancellor of the University of Liverpool and Prof James Tooley, chairman of Omega Schools.
Series 13 - Episode 9Documentary - 30min - Broadcast on 23-03-13 at 04:30The view from the top of business. Presented by Evan Davis, The Bottom Line cuts through confusion, statistics and spin to present a clearer view of the business world, through discussion with people running leading and emerging companies. It's said that the best way to make a small fortune in the wine business is to start with a large one. Evan Davis and his guests explore just how profitable selling crushed grapes really is. How do they convince consumers they are offering quality and value? Joining Evan in the studio are Graham Sumeray, CEO Fine + Rare; Dan Jago, Category Director (Beers, Wines and Spirits) at Tesco's; Alok Mathur, co-founder & director Soul Tree Wines.
Series 13 - 8. TurnaroundsDocumentary - 30min - Broadcast on 16-03-13 at 04:30The view from the top of business. Presented by Evan Davis, The Bottom Line cuts through confusion, statistics and spin to present a clearer view of the business world, through discussion with people running leading and emerging companies. Perhaps the most exciting, and the most valuable job, in business is that of the turnaround specialist - the person who rescues companies in danger, breathing new life into them. Evan's three guests have all been involved in rescuing companies and they share their experiences and insights into what it takes to do the job well. Joining Evan in the studio are Adam Crozier, Chief Executive of ITV (and former CEO of Royal Mail); James Eden, Chief Executive and owner of clothing brand Private White VC; Nick Sanders, Head of Portfolio at private equity firm Better Capital.
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